The city of Copenhagen in Denmark will offer special rebates and freebies to eco-friendly tourists this summer, including free bike rentals to those arriving by train and staying more than four days.
The CopenPay initiative, which was tested on a smaller scale in 2024, โis about raising travellersโ awareness about travelling more responsiblyโ, Soren Tegen Pedersen, the head of the cityโs tourism board Wonderful Copenhagen, said.
The emphasis of the initiative is on transport, a highly polluting sector.
Those who make climate-friendly and environmental choices, such as using bikes and picking up rubbish, will also be offered rebates at museums and tourist sites, as well as free yoga classes and vegetarian meals.
Ninety sites are taking part in the campaign, including the National Museum of Denmark and CopenHill, a synthetic ski slope.